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Purple Square Emoji

SymbolsU+1F7EA:purple_square:
purplesquare

About Purple Square đŸŸĒ

Purple Square () is part of the Symbols group in Unicode. Added in Unicode E12.0. Type on GitHub and Slack to use it. Click copy above to grab it, paste it anywhere.

Works in iMessage, WhatsApp, Discord, Slack, Instagram, Twitter, Gmail, and every app that supports Unicode.

Meaning varies across cultures, see cultural notes below.

Scroll down for the full story: meaning, trends, combos, and more.

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How it looks

What does it mean?

A solid purple square. The color of royalty, mystery, and 12,000 dead snails. Emojipedia lists it as approved in Unicode 12.0 (2019) under the name "Large Purple Square."

Purple has the most dramatic backstory of any color. Tyrian purple, the original purple dye, was extracted from sea snails (Murex brandaris) by the Phoenicians. It took approximately 12,000 mollusks to produce just 1 gram of dye. In Ancient Rome, wearing purple was reserved for emperors, and Emperor Theodosius II made it punishable by death to even attempt to imitate the color. Purple was literally worth killing over.


Today people use đŸŸĒ for luxury and premium aesthetics, creativity and imagination, mystical and spiritual content, and as a color block in rainbow sets. It's also popular in Twitch streaming culture (Twitch's brand is purple) and in BTS fandom (purple is borahae, "I love you" in BTS culture).

đŸŸĒ shows up in niche but passionate communities.

Twitch's brand color is purple, making đŸŸĒ a natural fit for streaming culture. Streamers, viewers, and gaming content creators use purple aesthetics extensively.


BTS fans (ARMY) use purple as their identity color, derived from member V (Kim Taehyung) coining "borahae" (ëŗ´ëŧ해), meaning "I purple you" or "I love you." 💜 is the primary symbol, but đŸŸĒ shows up in aesthetic sets and fan content.


In design and creative contexts, purple signals premium, luxury, and non-conformity. Brands like Cadbury, Hallmark, and Yahoo use purple to stand out from the blue-red-green corporate crowd.


The spiritual and mystical lane is real too. Tarot, astrology, crystal, and meditation accounts on Instagram lean heavily on purple aesthetics. The color's association with the third eye chakra and higher consciousness gives đŸŸĒ a New Age dimension.

Luxury, royalty, and premium brandsCreativity and imaginationTwitch and streaming cultureBTS fandom (borahae)Mystical and spiritual contentColor coding and aesthetics
What does đŸŸĒ mean?

đŸŸĒ is a solid purple square used for luxury and royalty themes, creativity, mystical/spiritual content, Twitch streaming culture, BTS fandom, and generic purple color coding. Purple's association with royalty dates back over 3,000 years to Phoenician dye production.

Is purple rare in nature?

Yes. Unlike red, blue, green, and yellow, pure purple is extraordinarily rare in the natural world. Most 'purple' flowers are actually closer to violet or magenta. This natural rarity is partly why humans have always treated purple as special and associate it with the extraordinary.

The Colored Squares Family

All seven colored squares arrived together in Unicode 12.0 (2019). Before this batch, the only square emojis were âŦ› black and âŦœ white. The colored set gave emoji users a full palette for color coding, status indicators, and visual communication.
đŸŸĨRed Square
Stop, error, critical, soccer red card. The most emotionally charged of the set.
🟧Orange Square
Warmth, creativity, moderate alerts. Between red's urgency and yellow's caution.
🟨Yellow Square
Wordle's 'close but not quite,' soccer yellow cards, caution, sunshine.
🟩Green Square
Correct, success, go. Wordle's 'nailed it.' The universal positive status color.
đŸŸĻBlue Square
Information, calm, trust. Common in corporate and tech status systems.
đŸŸĒPurple Square
Creativity, luxury, mystery. The least common colored square in everyday use.
đŸŸĢBrown Square
Earth, nature, warmth. Also represents chocolate, coffee, and autumn tones.

Emoji combos

Origin story

đŸŸĒ was approved in Unicode 12.0 (2019) as part of the colored shapes batch (L2/18-141).

Purple's history is wild. The Phoenicians of Tyre (modern-day Lebanon) discovered around 1500 BCE that certain sea snails (Murex brandaris) secreted a liquid that, when exposed to sunlight, turned a deep, colorfast purple. The process of making Tyrian purple was gruesome: crush thousands of live snails, extract the mucus, expose to sunlight for days. It took roughly 12,000 mollusks to produce 1 gram of dye. The resulting color wouldn't fade; it actually got brighter with washing.


This made purple absurdly expensive. In 1st-century Rome, a pound of Tyrian purple cost about half a Roman soldier's annual salary. Emperor Nero reserved the right to wear purple exclusively. Emperor Theodosius II went further: attempting to imitate the dye was punishable by death. The word "porphyrogennetos" (born in the purple) meant born into the imperial family.


The secret of Tyrian purple was lost with the fall of Constantinople in 1453 and wasn't rediscovered until 2001. Synthetic purple dye (mauveine) was accidentally created by 18-year-old chemist William Henry Perkin in 1856, democratizing purple for the masses. The color went from death-penalty-exclusive to available at any paint store in about 400 years.

The cost of Tyrian purple across history

Tyrian purple was one of the most valuable substances in the ancient world. 12,000 snails produced just 1 gram of dye. In Rome, the color was literally worth half a soldier's annual pay. It wasn't until synthetic dye in 1856 that purple became accessible to ordinary people.

Around the world

Ancient Mediterranean: Purple was reserved for emperors and the ultra-wealthy. Wearing unauthorized purple in Rome could get you executed. The Phoenician city of Tyre built its entire economy around the dye.

Christianity: Purple represents penance and preparation. It's the liturgical color for Advent and Lent. Bishops and cardinals wear purple vestments.


Japan: Purple (murasaki) is associated with privilege and wealth, similar to Western royalty. The Tale of Genji, one of the world's oldest novels, uses purple extensively as a symbol of nobility.


Thailand: Purple is the color of mourning. Widows wear purple, and it's avoided in celebratory contexts.


Modern pop culture: Purple is Twitch (streaming), BTS (borahae), and Cadbury (chocolate). It signals premium and creative non-conformity, standing out from the blue-red-green corporate mainstream.

Why is purple associated with royalty?

Tyrian purple dye, produced from sea snails by the Phoenicians, was so expensive (12,000 snails per gram, half a Roman soldier's salary per pound) that only rulers could afford it. Roman emperors reserved it exclusively. Emperor Theodosius II made imitating it punishable by death. The association stuck.

What does purple mean in Thailand?

In Thailand, purple is the color of mourning. Widows wear purple, and it's avoided in celebratory contexts. The same color that means royalty in Europe means grief in Southeast Asia, making đŸŸĒ culturally sensitive in Thai contexts.

Why is Twitch purple?

Twitch chose purple to differentiate from the blue-dominated tech world (Facebook, LinkedIn, Twitter). Purple signals creativity and non-conformity, fitting a platform built around gaming, streaming, and creative content. The choice made đŸŸĒ a default for streaming culture.

Caption ideas

Aesthetic sets

🤔12,000 snails per gram
Tyrian purple, the original purple dye, required approximately 12,000 Murex sea snails to produce 1 gram. The dye was extracted while the snails were alive. In Rome, it cost half a soldier's annual salary per pound. Emperor Theodosius II made imitating it a capital offense.
🎲Purple was invented by accident
In 1856, 18-year-old chemist William Henry Perkin accidentally created the first synthetic purple dye (mauveine) while trying to make malaria medication. His accident democratized a color that had been exclusive to royalty for 3,000 years.
💡Mourning in Thailand
In Thailand, purple is the color of mourning and is worn by widows. Using đŸŸĒ in celebratory Thai contexts would be a cultural misstep. The same color that means royalty in Europe means grief in Southeast Asia.

Fun facts

  • â€ĸTyrian purple required about 12,000 Murex sea snails to produce 1 gram of dye. The extraction process killed the snails. A pound of dye in 1st-century Rome cost half a soldier's annual salary.
  • â€ĸEmperor Theodosius II made it punishable by death to even attempt to imitate Tyrian purple dye. Purple wasn't just expensive; unauthorized wearing was a crime against the state.
  • â€ĸThe secret of Tyrian purple was lost with the fall of Constantinople in 1453 and wasn't rediscovered until 2001. For 548 years, nobody knew how to make the ancient world's most famous color.
  • â€ĸSynthetic purple dye was accidentally created in 1856 by 18-year-old William Henry Perkin while trying to synthesize quinine for malaria. His mistake democratized a color that had been exclusive to royalty for 3,000 years.
  • â€ĸPurple is virtually nonexistent in nature. Unlike red, blue, green, and yellow, which appear abundantly in flowers, minerals, and sky, pure purple is extraordinarily rare in the natural world, which is partly why humans have always treated it as special.

In pop culture

  • â€ĸTyrian purple: the dye worth dying for — Phoenicians extracted Tyrian purple from 12,000 sea snails per gram. Roman emperors reserved the color exclusively. Emperor Theodosius II made imitating it punishable by death. The secret was lost in 1453 and not rediscovered until 2001.
  • â€ĸWilliam Henry Perkin (1856) — An 18-year-old chemistry student accidentally created mauveine, the first synthetic purple dye, while trying to synthesize quinine for malaria treatment. The accident democratized purple, making it available to everyone instead of just royalty.
  • â€ĸBTS borahae (ëŗ´ëŧ해) — BTS member V coined "borahae" meaning "I purple you" at a 2016 concert. Purple became the fandom's identity color, making 💜 and đŸŸĒ staples of ARMY social media. It's one of the most successful color-branding moments in music history.
  • â€ĸTwitch purple — The streaming platform's signature purple brand color made đŸŸĒ a default for gaming and streaming content. Twitch's color choice positions it as creative and non-corporate in a tech world dominated by blue.

Trivia

How many snails were needed to produce 1 gram of Tyrian purple dye?
What was the penalty for imitating Tyrian purple in the Roman Empire?
How was the first synthetic purple dye created in 1856?
What does 'borahae' mean in BTS fandom?

For developers

  • â€ĸđŸŸĒ sits at in the Geometric Shapes Extended block. Official name: .
  • â€ĸCommon shortcodes: on GitHub and Slack.
  • â€ĸNote the codepoint gap: the colored squares run - (red through brown), but purple is at , between blue () and brown (), with orange at .
💡Accessibility
Screen readers announce this as 'purple square' or 'large purple square.' Purple is generally well-distinguished by colorblind users, though those with tritanopia (blue-yellow blindness) may confuse it with blue. Pair with text labels in critical contexts.
When was đŸŸĒ added to emoji?

đŸŸĒ was approved in Unicode 12.0 in 2019 under the name 'Large Purple Square' (). It was part of the colored shapes batch alongside the other missing colors.

What's the full set of colored square emojis?

đŸŸĨ red, 🟧 orange, 🟨 yellow, 🟩 green, đŸŸĻ blue, đŸŸĒ purple, đŸŸĢ brown, âŦ› black, âŦœ white. The colors were completed in Unicode 12.0 (2019).

See the full Emoji Developer Tools guide for regex patterns, encoding helpers, and more.

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